What B2B Marketers Need to Know About LinkedIn [Infographic]

Did you know that LinkedIn is responsible for 80% of B2B leads generated by social media?

That’s one of the many data points about the social network covered in a recent infographic (below) from SalesIntel.

The piece explores platform insights, demographic details, and usage stats that highlight LinkedIn’s importance for B2B brands.

The infographic also looks at five key LinkedIn strategies B2B marketers can employ to reach audiences and generate leads.

Check out the infographic:


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ABOUT THE AUTHOR

image of Ayaz Nanji

Ayaz Nanji is a digital strategist and a co-founder of ICW Media, a marketing agency specializing in content and social media services for tech firms. He is also a research writer for MarketingProfs. He has worked for Google/YouTube, the Travel Channel, AOL, and the New York Times.

LinkedIn: Ayaz Nanji

Twitter: @ayaznanji


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