Blog Posts


23 of the Best Email Newsletter Templates and Resources to Download Right Now

If you had to guess, how many email newsletters do you think you're subscribed to? Ten? Twenty? Fifty? To be honest, I've lost count -- and I know I'm not alone. Email marketers have a lot to compete with in their subscribers' inboxes. That's why a solid newsletter template is ...
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15 Tools to Boost Your YouTube Marketing

This year, businesses have had to grasp at every opportunity to drive interest and sales. Luckily, YouTube has become a useful option. Video is great for user engagement, and YouTube can drive traffic--and leads. To that end, these 15 tools can help you optimize your YouTube content. Read the full ...
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How to Make an Instagram Business Account

When I worked at a marketing agency, one of my duties was to create Instagram accounts for our clients who had never used social media before. More often than not, those clients soon realized how helpful Instagram could be for their business. With 140 million estimated monthly active businesses across ...
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The Ultimate Smarketing Glossary: 67 Common Sales Terms Explained for Marketers

Sales and marketing teams are both responsible for the growth and revenue side of the business -- and yet, many of them still tend to operate like two opposing teams. The goal of "smarketing" is to help bring sales and marketing together as one team, which involves constant, effective communication. It's pretty critical that ...
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How to Add a Link to Your Instagram Bio

Every social network makes it clear how to put a link in your bio on their platform -- except Instagram. Twitter lets you tag other handles in your bio. LinkedIn gives you the ability to link yourself to your employer's official page. Facebook allows you to tag a number of ...
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B2B Virtual Events: 12 Ways to Ensure Impact and Drive Topline Growth

B2B sellers have relied heavily on tradeshows, user conferences, and other in-person interactions to launch products and services, generate leads, and nurture relationships. But B2B marketers must now replicate the impact of in-person events online. These 12 tactics will ensure you succeed. Read the full article at MarketingProfs Read The ...
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Webflow vs WordPress – Which One is Better? (Comparison)

Are you comparing Webflow vs WordPress and wondering which one is better for you? Webflow and WordPress are both popular website builders that allow you to easily create a website. However, they both have their own pros and cons that you may want to compare before starting your next project ...
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How to Build a Brand That Contributes to a Greater Cause

When you give back or align your brand with helping the world, people notice. Read The Full Article This Content Was Originally Posted At: ...
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8 Effective SEO Tips to Maximize Your Search Traffic

If you’re looking for efficient ways to increase SEO traffic to your blog or website, or need to know what is the best way to use SEO to maximize your organic ranking on Google, here are 8 killer SEO tips to maximize your organic ranking on search engines: Keep your ...
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Mobile App Promotion 2020- App Marketing 14 Ultimate Tips for Beginners

Mobile App Marketing: 14 Beginners Tips to get more Mileage and Downloads for your App in 2020-21. With over 800000 apps in app store, it is crucial to not only design an outstanding app with an... -------- Please also visit our advertising sponsor Read The Full Article This Content ...
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A Behind-the-Scenes Look into HubSpot’s Newest Content Marketing Strategy (Part 1 of 3)

This post is a part of Made @ HubSpot, an internal thought leadership series through which we extract lessons from experiments conducted by our very own HubSpotters. How do customers discover new products nowadays? Despite there being many ways of becoming aware of a product, there is a simple route ...
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How and Why You Should Run a Customer Panel for Your Marketing Team

As a marketer, we typically ask ourselves the following question at least a dozen times a day: "Would our prospects and customers like this?" Ideally, you'll use a mix of qualitative and quantitative data to arrive at the answer to that question. But one great place to know what your ...
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How to Build and Analyze Marketing Reports [Examples & Templates]

As marketers, we’re making important decisions on behalf of our company every day. We use our best judgment when making these decisions, and we also weave in data and metrics when we can. You’re likely already tracking marketing metrics such as traffic, leads, and customers — these are all critical ...
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11 Signs B2B Marketing and Sales Teams Need a CRM [Infographic]

How can B2B firms tell when it's time to invest in a customer relationship management system? The signs tend to vary among internal groups. Check out the infographic for the details. Read The Full Article This Content Was Originally Posted At: ...
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US B2B Digital Advertising Forecast for 2020-2021

The COVID-19 pandemic has driven many B2B firms in the United States to boost spend on digital advertising in 2020, according to recent research. Check out the 2020-2021 forecast. Read The Full Article This Content Was Originally Posted At: ...
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Event-Industry Professionals’ Views on In-Person Events Right Now

Most event planners and other industry professionals say they would not feel comfortable attending an indoor event right now--even at half capacity--because of COVID-19, according to recent research from the Event Leadership Institute. Read the full article at MarketingProfs Read The Full Article This Content Was Originally Posted At: ...
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How to Manage, Track, and Control File Downloads in WordPress

Are you looking for easy ways to manage, track, and control file downloads on your WordPress site? A WordPress file download manager can help you easily manage downloads, track analytics, and control permissions on file downloads. With the right tools, you can even sell file downloads and make money. In ...
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How to Run an Instagram Contest: A 10-Step Guide

With more than 1 billion monthly active users, Instagram has established itself as an obvious platform for brands looking to expand their reach and engage with their audience. Figuring out how to launch a successful Instagram contest, however, is much less obvious. Sure, it sounds like an effective strategy for ...
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How to Create Social Media Buttons for All the Top Social Networks

Social media is an extremely valuable tool for promoting your marketing content. Additionally, embedding your social profiles on your website or blog posts can help increase traffic to your social networks, and ultimately create brand consistency across platforms.  But with so many social networks providing their own individual sharing and ...
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What is a Web Crawler? (In 50 Words or Less)

I don't know about you, but I wouldn't describe myself as a "technical" person. In fact, the technical aspects of marketing are usually the hardest ones for me to conquer. For example, when it comes to technical SEO, it can be difficult to understand how the process works. But it's ...
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21 Best Clothing Store WordPress Themes

Are you looking for the best clothing store WordPress themes? If you run a clothing store and want to set up your business website to sell online, then you need a theme that’s suitable for creating an eCommerce website. Your theme should also have an attractive and engaging design. In ...
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