How to Create a Customer Spotlight Story
Your audience wants to see a real-life example of how your business, and (or) resource can provide them value. A great way to do this is through a customer spotlight story or testimonial. A customer spotlight story is a real-life example of how your products, services, or brand bring value to your customers’ lives. Allowing you to build your audience further and increase brand loyalty. The goal is to make your viewers relate to your current customers to become...